The ProfessionalMagician Club ✉︎ Contact Me

The Library

Everything I’ve taught, free and searchable.

Every article, plus the complete archive of The Professional Magician Podcast. Search it, or filter by the market you work.

183articles
139podcast episodes
Newest articleThe One Page on Your Magician Website That Decides Your FeeRead it → Podcast · the final episodeThe Final Episode: How Things Have Changed in 20 YearsAfter 139 episodes, the show is complete. Every episode stays free.

Article #182The One Page on Your Magician Website That Decides Your FeeArticle #181The "Just Checking In" Email That's Quietly Killing Your Magic Show BookingsArticle #180How to Rebook Past Magic Clients With One Email This FallArticle #179Booked Every Weekend? That's Not Success — It's a Pricing ProblemArticle #178The Follow-Up Email That Wins Corporate GigsArticle #177Google Ads Keywords for Magicians: Why the Obvious Ones Drain Your BudgetArticle #176Social Media for Magicians: Stop Performing for the Wrong AudienceArticle #174The 30-Second Phone Reframe That Turns a Low-Budget Inquiry Into a Confirmed Magician BookingArticle #173Why You Should Never Quote a Price in the First Email (and What to Send Instead)Article #172Creating a 3-D Performing CharacterArticle #171Crafting the Perfect OpenerArticle #1703 Lessons Learned From My Oldest ShowArticle #1693 Powerful Lessons From My New ShowArticle #168Roadmap to SuccessArticle #1672 Ways to Give Your Show More MeaningArticle #166You've Set Up the Wrong Show. Now What?Article #165An Underused Style of HumorArticle #164Remember These 5 Words When Performing for Autistic KidsArticle #163Can Magic Heal?Article #162Adding Texture & Variety to ShowsArticle #161How to Make Your Shows Better with Fewer WordsArticle #160Planning for Different StagesArticle #159Why Ending Your Show on Time MattersArticle #1583 Steps to Creating Theme ShowsArticle #157My Meeting with a Big SEO CompanyArticle #156Adult Humor in Kids ShowsArticle #155Should You Work With Agents?Article #155VarietyArticle #154Why the Borg Are RightArticle #153Marquee EffectsArticle #152Choosing the Right CloserArticle #151How to Effectively Add Conflict to Your ShowsArticle #150New Show Design TipsArticle #149How to Start Your Show the Right WayArticle #1485 Keys to a Successful Magic Career [2025]Article #147Adapting Closeup Effects to StageArticle #1463 Questions for Every Trick You PerformArticle #145Why You Should Buy Lots of Magic TricksArticle #144Are You a Showoff?Article #143A Tale of 2 MethodsArticle #142Up Your Writing GameArticle #141Versions of TricksArticle #140Listen to Your MarketArticle #139The Perfect Testing GroundArticle #138Social Media & MagicArticle #137Building Trust with ClientsArticle #1362025 GoalsArticle #135Mental RehearsalArticle #134Preparing for Tight Back to Back ShowsArticle #133Electronic Props TipsArticle #132Where Do You Get Your Routine Ideas?Article #131How to Bring Real Emotion Into Your PerformingArticle #130Handling Repeat ShowsArticle #129The 'Show' Before the ShowArticle #128EnergyArticle #127Handling InterruptionsArticle #126What Your Audience Doesn't Know...Article #125MotivationArticle #124I Fired a Long-Term Client. Here's Why...Article #123Leveling Up Your ShowsArticle #122Letting Routines DieArticle #121The Convention ExperienceArticle #120Phone SalesArticle #119Handling Mic IssuesArticle #118Know Your SurroundingsArticle #117Why You Need an Online CalendarArticle #1163 Important WordsArticle #115An Easy Personalization TrickArticle #114Fire Alarms & Other EmergenciesArticle #113ControlArticle #112Volunteers...or Stars?Article #111Handling Special RequestsArticle #110This May Save You at a ShowArticle #109When is Enough...Enough?Article #108Handling Rough CrowdsArticle #107Planning for Rainy DaysArticle #106Fine-Tuning Your ShowArticle #105Time to Dump That Trick?Article #104Don't "Pitch-Slap" Your ClientsArticle #103Masking Sleight of HandArticle #102When NOT to Over Deliver...Article #101How I Set Prices in the BeginningArticle #1003 Ways to Stay SafeArticle #99What If a Child Cries During Your Show?Article #98What if Your Prop Breaks at a Show?Article #97Testimonials the Right wayArticle #96How to Handle ProtestersArticle #95What I Learned From George Burns About PerformingArticle #94What If THIS Happens?Article #93Your Clients Will love ThisArticle #92Making Show Requests SOPArticle #912 Ways to Earn Client LoyaltyArticle #90Can Your Audience Hear You?Article #89Pack Flat, Play Big TipsArticle #88Which Tricks Do Your Audiences Like?Article #87Simple Kid Show Control HacksArticle #86Ditching Props Between RoutinesArticle #85Acting Lessons from The Cat From Outer SpaceArticle #84Easy Ways to Help Your ClientsArticle #83Inspecting PropsArticle #82Your Perceptions VS Your Client's...Article #81Can You Perform Bizarre Magic for Paid Shows?Article #80Can You Scare Kids During a Show?Article #79Volunteer AssaultArticle #7810 Tips for Staying Safe While PerformingArticle #77Building Your Business on a Solid FoundationArticle #76Routine Placement & Show StructureArticle #75Weird WordsArticle #74Cleaning Up After a ShowArticle #74A Place to WorkArticle #73Don't Beat Yourself Up...Article #72How Do You Handle Small Audiences?Article #71Balancing Performing & HealthArticle #70How to 'Train' Your AudiencesArticle #69Your Unique Selling PropositionArticle #68Recording Shows & Demo Video TipsArticle #67Chair Lift & The Skill DemonArticle #66Set-Up Times & Transporting GearArticle #65How to Smoke Out Google Ads TrapsArticle #64When to Walk Out On a ShowArticle #63Tips for Outdoor ShowsArticle #62CompartmentalizeArticle #614 Tips for Editing Your ShowsArticle #60Planning for SeasonsArticle #59The Case for Reliable MethodsArticle #583 Ways to Stay OrganizedArticle #57Putting in the WorkArticle #56Show SafetyArticle #55The Perfect Time to Sell Your ShowArticle #54Fish Tricks, Snakes, & Show MasteryArticle #53Handling Time DelaysArticle #52Character & EffectsArticle #513 Secrets to Email Marketing SuccessArticle #50Prepare for These SituationsArticle #493 Ways to Improve Your Magic BusinessArticle #48Backups to Your Backup PlansArticle #47A Mental 'Hack" When Talking to Your ClientsArticle #46Remembering Scott AlexanderArticle #45A Powerful Mental Tool?Article #44Make More Money with Theme ShowsArticle #43Follow Your Passion and Money Will FollowArticle #42Mastery - The Difference Between Good & GreatArticle #41Unneeded TechnologyArticle #40Your Payment TermsArticle #39Anticipating Show DisastersArticle #38Customer ServiceArticle #37Mental Rehearsing HacksArticle #36Keeping Track of StuffArticle #35Are You Willing to Sacrifice?Article #34Clients Comments...Article #33Max MavenArticle #32Emergency Kit & Show Lineup SheetsArticle #31The Power of a ListArticle #30Remember Your AudienceArticle #29Always ask these questionsArticle #28How to Help Your ClientsArticle #27Professionalism in MagicArticle #26Want More Magic Shows?Article #25Are You Guilty of This, Too?Article #24This Article Can Save Your Bank AccountArticle #23Keys to Effective EmailsArticle #22Organizing Your MagicArticle #21Making the Case for Set ListsArticle #20A 3-Step Practice ProcessArticle #19Reuniting with Old FriendsArticle #18Who Do You Call?Article #17Thumb Tibs & Green FingersArticle #16How to Treat VolunteersArticle #15Scripting & AdlibsArticle #14Creating Client LoyaltyArticle #13Why Should You Get HiredArticle #12Don't Get Bit By A LizardArticle #11Handling Show DisastersArticle #10PivotingArticle #9Taking ActionArticle #8Secret to Great PerformancesArticle #7KnowledgeArticle #6Knowing Your DestinationArticle #5Saving MoneyArticle #4Number 1 IngredientArticle #3Too Many Hats?Article #2Count the PencilsArticle #1Snow Stuck Between Your ToesPodcast #139The Final Episode: How Things Have Changed in 20 YearsPodcast #138Erik Dobell: Theater ShowsPodcast #137Jon Stetson: Connecting with AudiencesPodcast #136Brian Cassady Thinks Deeply About MagicPodcast #135Dealing With BurnoutPodcast #134John Abrams on School AssembliesPodcast #133Joseph Daniels: Magic & ActingPodcast #1329 Steps to Create a New ShowPodcast #131Steps to Magic MasteryPodcast #130John Reid: Communication Skills in BusinessPodcast #129Scott Humston & The Parlor Show ProjectPodcast #128Chris Rose & Magicians on MissionPodcast #127Phil Ackerly: Passion & PersonalizationPodcast #126Fostering Show HealthPodcast #125Bill Abbott: Scripting & EditingPodcast #124Bill Abbott: Theater Show LogisticsPodcast #123Types of VolunteersPodcast #122John Ferrentino: A Career in ComedyPodcast #121Understanding Different Client PersonalitiesPodcast #120Jim Kleefeld: Noise is Not AppreciationPodcast #119My Close-Up Magic Sets RevealedPodcast #118Making Magic with WordsPodcast #117Jeff McBride on Mystery SchoolPodcast #1165 Stress-Busting Tips for MagiciansPodcast #115Scot Nery on Street PerformingPodcast #1147 Tips for Attending Magic ConventionsPodcast #113Brian Scott: Discover MagicPodcast #1125 Ways to Make More MoneyPodcast #111Chris Weed: The Competition MindsetPodcast #110How I Created a One-Time Theme ShowPodcast #10918 Traveling Tips for MagiciansPodcast #108Jim Vagias: The Director's EyePodcast #107Crafting a Specific Show for a Specific AudiencePodcast #106Chipper Lowell: Being in the Moment - Part 2Podcast #105Chipper Lowell: Being in the Moment - Part 1Podcast #10410 Scriptwriting TipsPodcast #103Brian CassidyPodcast #102Falling Prey to "The Best"Podcast #101David Parr on Scripting Magic & Performing PhilosophyPodcast #100100th Episode Spectacular Non-SpectacularPodcast #99Tim Piccirrillo: Gig Sites for MagiciansPodcast #9815 Things I Love About MagicPodcast #97Paul Romhany: Working Cruise ShipsPodcast #9615 Things I Hate About MagicPodcast #95Michael Ross Returns - Part 4Podcast #94Michael Ross Returns - Part 3Podcast #93Michael Ross Returns - Part 2Podcast #92Michael Ross Returns - Part 1Podcast #91Don't Let Jealousy Influence Your GoalsPodcast #90Recovering from Bad ShowsPodcast #89Don't Be a DoormatPodcast #88Don't Spend Your Client's MoneyPodcast #87David McCreary: Advice, Tips, & Stories from a Comedy Magic ProPodcast #86Kidabra 2023 RetrospectivePodcast #85David Merry: Comedy Magic TipsPodcast #84Get Ready for the New Season!Podcast #83Why Your Business Needs SOPsPodcast #82Brian Richards on Effective Selling TipsPodcast #81"You Ain't Never Coming Back, Cris Johnson!"Podcast #80Rubiks Cube Magic-A-Palooza!Podcast #79Updating MagicPodcast #78Magic for All Occasions?Podcast #77Jay Mattioli: Working with AgentsPodcast #76Goalsetting for Professional MagiciansPodcast #75Michael Messing & Tom Vejoran Talk PhotographyPodcast #74Good Decisions, Show Feedback, & MentorsPodcast #73Mark Daniel Talks Little Stuff & KidabraPodcast #72Number of Tricks in a Show?Podcast #71Cody Fisher: Tips from a Full-Time ProPodcast #70Accessing Your Peak Performance StatePodcast #69Louie Foxx on Creativity & ScriptingPodcast #68No Props? No Problem!Podcast #67Dean Hankey: Giveaways & ConnectionsPodcast #66Doing the Small Things that MatterPodcast #65Christopher Carter Talks the College Market & Scripting SecretsPodcast #64Advanced Rapport Building TechniquesPodcast #63Mark Strivings: Building a Magic BusinessPodcast #62Tips for Creating Theme ShowsPodcast #61An Interview with David RegalPodcast #60Continued EducationPodcast #59Questions to Ask Your ClientsPodcast #58Ken Scott Talks Family MagicPodcast #57Chad Crews Talks Middle SchoolsPodcast #56Taking Massive ActionPodcast #557 Myths of SEO BustedPodcast #54Michael Ross & Magic PhilosophyPodcast #53Demo Video TipsPodcast #52David Moreland: Library Show MasterclassPodcast #51Paul Romhany - BOR & Theme ShowsPodcast #50Claude Haggerty & Fundraising to Make a DifferencePodcast #49The Sticky Trap of CompetitionPodcast #48Branding for EntertainersPodcast #47Robert Baxt: Advice for Family EntertainersPodcast #46Working Your Markets DeepPodcast #45A Deep Dive Into Creativity with Steve PetraPodcast #44When to Turn Away ShowsPodcast #43Peter Loughran: Tips & Strategies for IllusionistsPodcast #42Package SellingPodcast #41Lessons We Would Tell Our Younger Selves with Obediah ThomasPodcast #40Entertainer Internet Scams & How to Avoid ThemPodcast #39Talking Testimonials w/ John AbramsPodcast #38Secrets to Trade Show SuccessPodcast #37Joe Diamond Talks PublicityPodcast #36Corporate Motivational ProgramsPodcast #35Insurance for magicians with Jason CarneyPodcast #34Secrets to Successful Teacher In-Services / Personal Development DaysPodcast #33The Magic Diversification with Anthony LindanPodcast #32A Very Special EpisodePodcast #31Nick Lewin: 50 Years of Comedy MagicPodcast #3024 Tips for Corporate Holiday PartiesPodcast #29Brain Hacks with Lauren Turner Part 3: The PayoffPodcast #28Brain Hacks with Lauren Turner Part 2: The Set-UpPodcast #27Brain Hacks with Lauren Turner Part 1: How to Frighten Audiences for Bizarre ShowsPodcast #26How Old-School Magicians are WRONG!Podcast #25Tapping into Creativity with Brian RichardsPodcast #2419 Tips for College Show SuccessPodcast #23Why Words Matter with Brian Scott AmbroschPodcast #2218 Tips for Post-Prom & Grad Party Show SuccessPodcast #21Save Time & Energy Running Your Business with Mitch ZeltzerPodcast #20Barry Mitchell: Creativity & ScriptingPodcast #19Successful High School AssembliesPodcast #18Richard Nongard: Eugene Burger's First Student Reveals an Amazing Income StreamPodcast #175 Magic Lessons from "Knight Rider"Podcast #16Ziv Raviv and Digital Marketing SecretsPodcast #1531 Keys to Middle School Assembly ShowsPodcast #14Working with Live Animals with John AbramsPodcast #1329 Keys to the Elementary School Assembly MarketPodcast #12Jim Kleefeld: 50 Years of Experience - Part 2Podcast #11Jim Kleefeld: 50 Years of Experience - Part 1Podcast #10Being Professional and Dependable with Jim KleefeldPodcast #931 Keys to Success in Library ShowsPodcast #8Annie Banannie: Your Volunteers Aren't TablesPodcast #723 Keys to Understanding the Daycare MarketPodcast #6Creating Themed Magic Shows w/ Obediah ThomasPodcast #5Email Marketing Subject Line Tips w/ Obediah ThomasPodcast #410 Steps to Virtual Magic Show SuccessPodcast #3The Most Critical Secret of Performing MagicPodcast #2Cracking the Code of Children's Birthday PartiesPodcast #1A Magician's Podcast Devoted to Performing AND Marketing
☎︎ Call Me ✉︎ Contact Me